The Wisconsin Association of Convention Visitors Bureaus (WACVB) has named new officers for 2017 and 2018. Greater Green Bay Convention & Visitor Bureau President/CEO Brad Toll was elected by the WACVB Board of Directors as the organization’s new chair for the 2-year term. Other elected officers are Janesville CVB Executive Director Christine Rebout as Vice Chair, Stevens Point Area CVB Executive Director Sara Brish as Secretary and Fox Cities CVB Executive Director Pam Seidl as treasurer.
Formed in 1993, WACVB strengthens & supports Wisconsin destination marketing organizations by providing educational, marketing and networking opportunities and tourism industry advocacy. WACVB currently has 38 members, representing over $30 million in tourism promotional budgets to drive tourism growth in Wisconsin.
WACVB partners with the Department of Tourism to promote the state as a meetings and convention destination as well as a sporting events destination through the Meet in Wisconsin and Sports Wisconsin campaigns. It also operates a leisure travel Web site focusing on WACVB members – www.escapetowisconsin.com; hosts the Wisconsin Fall Tourism Convention and serves as a member of the Tourism Federation of Wisconsin, the state tourism industry’s legislative advocacy coalition.